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Salesforce Commerce Cloud carries complexity.
If the integration layer is right.

Multiple brands, countries, locales, B2C and B2B: exactly where Salesforce Commerce Cloud is strong. And exactly where a replatform runs aground on ERP, OMS, WMS, POS and loyalty.

We build on Salesforce B2C and B2B Commerce, and operate the integration layer underneath. Like at stichd: six brands, B2C and B2B, live before the new F1 season.

WE RUN THE FLOW. NOT EVERY SYSTEM IN IT.

The platform can handle it.
The connections decide whether it works.

Multi-brand

"Every brand wants its own rules, but nobody wants to maintain the same integration five times."

B2C & B2B

"Customer-specific prices, tiers and accounts alongside a regular consumer shop."

Legacy

"Off SFRA or a legacy platform, without losing ten years of custom logic."

Ownership

"Platform partner, integrator and ERP vendor point at each other the moment something breaks."

Wolfpack says

"We build shared services for stock, prices and orders, and coordinate the resolution when the flow breaks."

One architecture
for all your brands and channels.

B2C Commerce, B2B Commerce, SFRA or composable: the choice follows from your brand portfolio, your channels and the systems you already run.

1 Architecture

Multi-brand setup

Shared where possible, separate where needed
  • Sites, catalogues and price books
  • B2C and B2B side by side
  • Countries, locales and fulfilment rules
  • Integration architecture and data flows
2 Build

Platform and integration layer

ERP · OMS · WMS · POS · PIM · loyalty
  • Salesforce B2C & B2B Commerce implementation
  • Shared services for stock, prices and orders
  • Realtime and batch connections
  • Monitoring, alerting and documentation
3 Migrate

Data and go-live

Brand by brand or channel by channel
  • Products, customers and order history
  • URL mapping and 301 redirects
  • Phased cutover with a rollback scenario
  • Hypercare and operations after launch

How a Salesforce replatform
runs with us.

  • 1Stack Audit: systems, connections and custom logic mapped
  • 2Target architecture for brands, channels and B2B
  • 3Build of the platform and shared integration services
  • 4Data migration and phased cutover per brand
  • 5Operate: monitoring, incident ownership and continuous development

Six brands. B2C and B2B.
Live before the new F1 season.

stichd manages global licences for brands including Fuel For Fans, Manchester City, McLaren F1 Team, Aston Martin F1 Team, the Premier League and BMW lifestyle. On Salesforce Commerce Cloud we built the multi-brand architecture and the integration layer connecting brands, channels and systems.

Fuel For Fans Manchester City McLaren F1 Team Aston Martin F1 Team Premier League BMW lifestyle
Wolfpack integration layerOperate · Monitor · Resolve
Salesforce B2C & B2B Commerce
ERP · OMS · WMS · POS
Loyalty · PIM · Marketplaces
6
brands
B2C+B2B
on one platform
F1
live for season

A replatform doesn't succeed at go-live. It succeeds when the commerce ecosystem keeps running.

Considering Salesforce?
Let's map your stack.

In a short session we map your brands, channels, systems and connections, and what a replatform to Salesforce Commerce Cloud realistically means in scope and timeline.

  • 1Map of your critical flows
  • 2Ownership & up to five findings
  • 3Prioritised roadmap
  • 4Keep, adapt or investigate further
  • 5Next-step proposal (optional)